Performance marketing leader with 15+ years at Shutterfly, The RealReal, and Stitch Fix. Spent the last year learning AI and code. Scroll down to see what I built.
See what I've shippedThe Backstory
I've spent my career in performance marketing: leading teams, building campaigns, optimizing funnels, understanding what makes customers act. At Shutterfly, The RealReal, and Stitch Fix, I worked across the full stack: strategy, creative, analytics, and everything in between.
During a career break, I traveled and got curious about AI. I started by learning how to prompt, which evolved into building things with AI. Now when I have an idea for a test or a tool, I can prototype it myself.
Still a marketer. Just with more tools in the belt.
Things I've Built
Multiplayer trivia game
"Wanted to build something for everyone to do over Thanksgiving. Built it in a weekend."
ML model predicting NFL games
"Can machine learning beat Vegas? Spent 6 months finding out."
Real-time stock analysis tool
"Wanted better trading signals. Built my own analyzer."
Marketing mix modeling consultancy
"Working as advisor to founder. Built the website for this MMM consulting firm."
Whether it's marketing strategy, a project collaboration, or just swapping notes on building things.